Payment Guru – Save British Pubs Partner
★  Official SBP Partner

Meet Tony & Payment Guru

Your trusted payment consultancy and brokerage — helping pubs find the best payment solutions, reduce costs, and keep more money where it belongs: in your business.

Book Your Free 15-Minute Session →
SBP Exclusive

Free benchmarking & up to 15 minutes free advice on payment solutions — no strings attached.

Payment Guru – Tony Berry
Tony Berry Founder, Payment Guru
About Payment Guru

Payment experts on your side

Payment Guru is an independent payment consultancy and brokerage. Unlike providers who simply sell you a terminal and walk away, Tony’s approach is genuinely consultative — understanding your business first, then finding the right fit.

Their own solutions for tipping and payment mean they can offer options you won’t find elsewhere, while their broker status means they’re not tied to any single provider.

The result? Better payment solutions, lower costs, faster settlement, and a smoother experience for you and your customers.

Save Money Today

3 simple checks that could cut your costs

Most pub owners are overpaying for payments without knowing it. Here’s where to look first.

1

Know the ‘true cost’ of a transaction. Look beyond your headline rate and factor in premium charges and authorisation / secure transaction fees. For wet-led businesses in particular, these pennies add up fast.

2

Check whether your fees have crept up since you signed your agreement. Rate reviews and creative pricing changes are common — and often go unnoticed.

3

Be mindful of solutions bundled by EPOS companies or integrated partners. These are typically charged at a premium, and can add multiple layers of cost on top of your headline rate.

How We Can Help

End-to-end support, not just cheaper rates

As a broker, consultancy, and solution provider, Payment Guru goes beyond shaving a few pennies off your bill. Tony looks at the end-to-end picture — how your payments work, what they cost, and what better could look like.

Whether that’s savings, faster transactions, quicker settlement, or even lending solutions, the goal is the same: support your pub to grow.

Payment solutions for pubs
Save British Pubs Offer

Free Advice
Session

For Save British Pubs members, Tony offers free benchmarking of your current setup plus up to 15 minutes of no-obligation advice on what solutions are available to your business.

Book using the button below. You’ll receive a short form to complete ahead of your appointment — plus the option to upload statements so Tony can come prepared and make the most of your time.

Book a FREE Session with Tony →

No obligation. No hard sell. Just honest advice.

Why This Matters

Every pound saved is a pound that keeps your pub open

Save British Pubs partners are chosen because they genuinely care about the sector. Payment Guru is no different — Tony’s consultative approach means he’ll only recommend what’s right for you.

As an SBP member this session is completely free. Take 15 minutes and find out what you could be saving.

Tony Berry – Payment Guru
Pubs are the lifeblood of UK culture and a huge employer. For many, their first job was in a pub — and some of their best experiences. I used to play hockey and now I’m a keen walker and intermittent cyclist. Pubs are the perfect way to finish a game, a walk, or a ride. A place to come together, rejoice, commiserate, and laugh.
Tony Berry Founder, Payment Guru
In Partnership With
KuulSeats Save British Pubs

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From market towns to city centres, our beloved pubs are disappearing at an alarming rate. These aren't just buildings - they're the soul of our communities, where friendships are forged, stories are shared, and British culture lives and breathes.​

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